Chief Financial Officers (CFOs)
Decisions That Drive Bottom-Line Impact
Decisions That Drive Bottom-Line Impact
For CFOs, the challenge isn't just measuring performance — it's translating that measurement into decisions that compound over time. In today's market, the gap between the best- and worst-performing institutions is widening: Curinos data shows top-quartile banks generate more than 3x the ROTCE (19.4% vs. 5.8%), driven in large part by 40 bp outperformance in deposit funding. The institutions closing that gap aren't just better informed — they're making better decisions, faster, to acquire and grow long-term profitable customers. Curinos provides financial leaders with the tools to accomplish both. Curinos One connects customer-level acquisition, deepening, and retention decisions directly to balance sheet impact — allowing CFOs to see in real time how marketing, product, and pricing decisions translate into profitable growth. For deposit cost management, ALM, and competitive benchmarking, Curinos' broader analytics suite provides the cross-institutional intelligence needed to model market scenarios, optimize funding costs, and stay ahead of competitive shifts before they reach the P&L. Together, Curinos One and Curinos' analytics suite give CFOs what the role has always demanded but rarely had: the ability to move from measurement to action, with the speed and precision that today's competitive environment requires.

Curinos One links customer-level decisioning directly to deposit growth, loan volume, and revenue — giving CFOs real-time visibility into how strategic decisions translate into financial performance.
Use granular cross-bank pricing data to identify the exact rate point that grows balances efficiently — without unnecessary funding cost expansion that compresses margins.
Access comparative performance analytics across deposits, lending, and fee income against 2,500+ institutions to identify margin opportunities and competitive vulnerabilities across every line of business.
Curinos clients in the KBW Regional Bank Index have outperformed non-client peers by 3.9pp in total shareholder return over the past 4 years.
One bank generated over $1.6 billion in additional deposits following Curinos One deployment across marketing, product, and pricing decisions.
Customers acquired through Curinos One carried more than double the balances versus the control group.
Curinos deposit optimization tools reduce analysis and report generation time by 50–90%, enabling faster, more confident funding decisions across the institution.