Digital Banking Analyzer

Trusted intelligence that improves digital channel performance

Digital Banking Analyzer

Understand how your digital experience stacks up—and identify clear opportunities to improve onboarding, servicing, and competitive performance.

Trusted by the majority of the top 20 U.S. consumer banks and over 80 institutions globally, Digital Banking Analyzer is the most comprehensive digital banking competitive analysis platform on the market. We track over 300 brands and 500k granular digital journeys across an array of products for onboarding and servicing, updated frequently to ensure our clients can access the leading digital experiences in the market.

We provide value-added intelligence through our Journey Effort Score, which measures application friction, and our Action Communication and Experience Score, which measures ease of digital servicing. Additionally, our team of experts provides regular insights fed to our clients via our platform, and through regular benchmark and best practice report readouts to distil what matters most.

Curinos' Digital Banking Analyzer customer journey insights are available in the United States, Canada, and EMEA, helping to shape future digital roadmaps. Key products tracked:

  • Retail Checking
  • Small Business Checking
  • Savings/MMA
  • Retail Credit Card
  • Small Business Credit Card
  • Unsecured Lending
  • Mortgage
  • Auto Lending
  • Investments
  • Commercial Banking

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Product Benefits

Access Clearer Prioritization

Benchmark and rate your digital platform’s user experience on capability, communication, and ease of interaction to identify key areas of opportunity.

Improve Implementation

Enhance design sprint efficiency and close competitive gaps quickly with user journeys organized by use case.

Connect Digital to Financial Outcomes

Link digital engagement and experience data to downstream acquisition funnel performance and customer quality to make every investment decision count.

Our Key Features

Easy-to-Use UX Visuals

Access regularly updated visuals of competitor user experience journeys and compare and rate your user experience on capability, communication, and ease of interaction.

Value-Add Intelligence Metrics

Use the Curinos-developed Journey Effort Score to understand and compare application friction relative to peers and the Action Communication and Experience Score to understand relative ease of servicing.

Insights and Best Practices

Leverage Digital Banking Analyzer's comprehensive library of digital journeys, functionality, data, and insight, and our team of experts who provide benchmark and best practice report readouts.

Key Stats

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Clients with better Journey Effort Scores achieve 2x the approval and funding rates in checking

8pp

Clients improve retention rates by 8pp from improved Action Communication Experience scores

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Brands' digital banking experience tracked